Author: Staff

The domain name industry has long depended on type-in traffic as one of the purest forms of intrinsic value for digital assets. Direct navigation to a domain name, particularly generic or category-defining terms, has represented not only a source of monetizable visits through parking and advertising but also a proxy for the intuitive demand attached…

In the domain name industry, the most transformative transactions are often those that involve large corporations acquiring premium digital assets for six figures or more. These deals represent not only significant financial outcomes for sellers but also valuable case studies in how enterprises approach strategic branding decisions. Unlike small businesses or startups, which may act…

In the domain name industry, negotiations rarely unfold in a vacuum. They are influenced not only by the intrinsic qualities of the domain and the urgency of the buyer’s branding needs but also by broader financial conditions that shape how companies perceive capital allocation. One of the most overlooked yet powerful forces in this context…

In the domain name industry, one of the perennial questions for investors revolves around how best to extract value from holdings while waiting for end-user sales. Domains, by their very nature, are illiquid assets. A premium name may receive inquiries for years before a buyer emerges willing to pay the desired price, leaving investors carrying…

The domain name industry, though global and digital by nature, is deeply enmeshed in the sovereign authority of nation-states. Nowhere is this more evident than in the administration of country code top-level domains, or ccTLDs, which serve as national identifiers on the internet. Unlike generic extensions such as .com or .net, which are governed by…

The economics of domain name registrations are heavily influenced by the pricing and promotional strategies employed by registries. Because each registry effectively controls supply within its namespace, its ability to manipulate pricing—whether through temporary discounts, bulk deals, or marketing partnerships with registrars—becomes a powerful lever for stimulating demand. Yet the dynamics of registry promotions are…

The domain name industry does not operate in isolation from broader macroeconomic forces. Its cycles are deeply linked to global liquidity, corporate spending priorities, and entrepreneurial risk-taking. Because domains are both speculative investment assets and essential business infrastructure, their market behavior reflects a hybrid of real estate, intellectual property, and venture economics. In uncertain times,…

The economics of the domain name industry are shaped not only by the acquisition and sale of digital assets but also by the financial rails through which those transactions occur. Unlike equities or bonds, where clearing and settlement systems are standardized and tightly regulated, domain transactions move across a patchwork of payment processors, escrow services,…

In the world of domain name investing, negotiation is as critical as acquisition. Unlike commodities with transparent pricing or equities with regulated exchanges, domains exist in a marketplace defined by scarcity, subjectivity, and asymmetry of information. Prices are not established by a shared consensus but rather through interactions between buyers and sellers, each with their…

In domain name investing, portfolio construction is as critical as asset selection. The temptation to double down on a single industry vertical—whether because of familiarity, perceived growth potential, or recent headline sales—has attracted many investors over the years. Yet concentration risk, or overexposure to one category of names, remains one of the greatest threats to…